Building Data-Driven E-commerce Systems for Global Marketplaces

What I’m building at NovaCartify

NovaCartify is a UK-based e-commerce venture focused on building scalable, data-driven operations across marketplaces. I work on product research automation, listing optimisation, performance analytics, and operational systems that help products launch and scale efficiently.
Current focus: eBay and TikTok Shop foundations, with Shopify as the central brand hub. This site documents the projects, experiments, and systems behind that growth.

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Contact Us

Nova Cartify Ltd (UK)

United Kingdom

info@novacartify.co.uk

Core Focus Areas


Marketplace Operations

Designing and operating scalable seller workflows across UK and global marketplaces, including account setup, compliance, listing optimisation, fulfilment processes, and performance tracking.


Product Research & Validation

Building repeatable systems to identify demand-driven products using market data, pricing signals, competitor analysis, and early traction experiments before scaling.


Automation & Analytics

Developing internal tools and data-driven processes for pricing decisions, listing optimisation, inventory logic, and performance analytics to support sustainable growth.


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“I build systems, not shortcuts — using data, experimentation, and disciplined execution to scale e-commerce brands across platforms..”

– Founder, Nova Cartify Ltd

Connect & Collaborate

NovaCartify documents real-world experimentation in e-commerce systems, marketplace growth, and automation.

If you’re an operator, founder, researcher, or platform partner interested in collaboration, knowledge exchange, or system design — feel free to reach out.

Contact NovaCartify